US Mobile Chrome Checkout Analysis

Prepared for leadership / dev team briefing
Data window: Jun 15 – Jul 12, 2026

Purchases on mobile Chrome dropped to zero for two straight days (Jul 9–10) while every other browser and device segment improved over the same window. This report breaks down overall conversion rate by browser and lays out what we need the dev team to check.

Overall purchase conversion rate, by browser

US paid search & paid social sessions, Jun 15 – Jul 12 (4 weeks)

Blended (all browsers)

2.82%

11,648 sessions · 329 purchases

Chrome

3.64%

Above blended average

Safari

2.26%

Below blended average

Samsung Internet

3.92%

Small sample (102 sessions)

BrowserSessionsPurchasesConversion rateBounce rateEngagement rate
Chrome4,8691773.64%31.3%68.7%
Safari6,4111452.26%37.5%62.6%
Samsung Internet10243.92%28.4%71.6%
Edge12532.40%23.2%76.8%
Firefox9400.00%34.0%66.0%
Other (Opera, in-app browsers, etc.)4700.00%
Total11,6483292.82%

Over the full 4-week window, Chrome actually converts above the blended average — this confirms the mobile Chrome issue below is a localized, dated event rather than Chrome underperforming as a browser generally.

The core finding

On July 9 and July 10, mobile Chrome visitors browsed the site normally (bounce rate and engagement rate unchanged) but zero of them completed a purchase — out of 205 combined sessions across those two days. No other segment showed this pattern.

Sessions and purchases by day — mobile Chrome

DateSessionsPurchasesPurchase rate
Jul 28977.9%
Jul 39200.0%
Jul 410932.8%
Jul 58322.4%
Jul 613410.7%
Jul 79511.1%
Jul 89722.1%
Jul 910700.0%
Jul 109800.0%
Jul 1111021.8%
Jul 1213210.8%

Same window, other browsers and devices

Mobile Chrome Mobile Safari Desktop Chrome

What we've already ruled out

✕  Not a traffic quality issue

Bounce rate and engagement rate for mobile Chrome didn't change on Jul 9–10 versus surrounding days. People are landing and browsing normally.

✕  Not a broad marketing issue

Meta and Google Ads performance didn't dip on these dates. Desktop Chrome and both Safari variants improved over the same window.

?  Possible trigger, unconfirmed

Chrome's major version update (v150) rolled out July 9 — the same day. Circumstantial, but the timing lines up closely enough to test directly.

What we need the dev team to check

1

Run the full booking flow on an Android device using Chrome, start to finish: amazingco.me/us/experiences/mystery-picnics/dates/upper-east-side → select date → guest details → payment → confirmation.

2

Open Chrome DevTools (Console + Network tabs) during that flow, specifically watching the payment submission step for JS errors or failed (4xx/5xx) requests.

3

Check whether anything was deployed to checkout or payment code around July 8–9, and check payment gateway logs for declined or failed transactions from Chrome mobile specifically on Jul 9–10.

4

If session recordings (e.g. Clarity/Hotjar) are available, pull mobile Chrome sessions from Jul 9–10 specifically to see exactly where users stopped.

Note: daily volumes here are under 150 sessions, so treat this as a strong, specific lead worth testing directly — not statistical proof on its own. Over the full 4-week window (table above), Chrome converts at or above average, which is why this looks like a dated, localized event rather than an ongoing browser-level problem.